About me
I am Jing Peng, an Assistant Professor at the School of Public Affairs, University of Science and Technology of China (USTC).
I was a postdoctoral fellow advised by Prof. Ming Hu at the Rotman School of Management, University of Toronto, from Oct. 2022 to Oct. 2023. I was also a visiting student advised by Prof. Ming Hu from Mar. 2018 to May 2019.
I received my PhD in Management Science from the School of Management, USTC (from Sep. 2016 to July 2020).
I feel very fortunate to have collaborated with Prof. Ming Hu and Prof. Ruxian Wang at the Carey Business School, Johns Hopkins University.
My research interest lies in social operations management, revenue management and pricing, operations management and marketing interface.
I teach Game Theory at the School of Public Affairs, USTC, and review journals such as EJOR, TRE, Omega, IJPE, JORS, etc.
I have co-supervised three PhD candidates and an undergraduate student at the School of Management, USTC.
@Google Scholar @SSRN @ResearchGate @ORCID @USTC @Facebook @Xiaohongshu
Project & Subsidy
1. National Natural Science Foundation of China, Young Scientists Fund Project (72401280), 2025/01-2027/12, 300,000CNY, Hoster (Research on Assortment Optimization and Pricing)
2. USTC Research Funds of the Double First-Class Initiative, Key Project (FSSF-A-240201), 2024/04-2026/03, 100,000CNY, Hoster (Research on Assortment Optimization and Pricing)
3. Natural Science Foundation of Shandong Province, Young Scientists Fund Project (ZR2022QG022), 2023/01-2025/12, 150,000CNY, Hoster (Research on Live Streaming Commerce Operations Management)
4. China Postdoctoral Science Foundation, General Project (2021M691912), 2021/06-2023/12, 50,000CNY, Hoster (Research on Live Streaming Commerce Operations Management)
5. Shandong Young Scholars Subsidy, 150,000CNY, 2021
6. National Natural Science Foundation of China, General Project (71971201), 2020/01-2023/12, 500,000CNY, Main Participant
7. National Natural Science Foundation of China, General Project (72071193), 2021/01-2024/12, 490, 000CNY, Participant
Reseach 1: Revenue Management and Pricing
1. Hongqiao Chen, Ming Hu, Jing Peng (2024). Socially Responsible Pricing. Major revision at Operations Research.
2. Ming Hu, Jing Peng, Ruxian Wang (2024). Default or Dare: The Default Effect on Consumer Choice, Assortment, Pricing, and Estimation, under review at Manufacturing & Service Operations Management.
3. Jing Peng* (2022). Committed vs. contingent pricing under cost uncertainty. Naval Research Logistics. 69(5), 734-745.
Reseach 2: Crowdfunding and Advance Selling
1. S Du, J Peng, T Nie*, Y Yu (2020). Pricing strategies and mechanism choice in reward-based crowdfunding. European Journal of Operational Research, 284(3), 951-966.
2. J Peng, J Zhang, T Nie*, Y Zhu, S Du (2020). Pricing and package size decisions in crowdfunding. Transportation Research Part E, 143, 102091.
3. S Du, Y Chen, J Peng, T Nie* (2022). Incorporating risk fairness concerns into wine futures under quality uncertainty. Omega, 113, 102717.
Reseach 3: Live Streaming Commerce and Pricing
1. J Peng, J Zhang, T Nie* (2023). Social influence and channel competition in the live-streaming market. Annals of Operations Research, doi:10.1007/s10479-023-05548-3.
2. S Du, Q Dong (student), J Peng*, T Nie (2023). Brand or regular manufacturer? Influencer's cooperation strategies under reputation risk. IEEE Transaction on Engineering Management, doi:10.1109/TEM.2023.3298232.
3. S Du, J Sheng (student), J Peng*, Y Zhu (2022). Competitive implications of personalized pricing with a dominant retailer. Transportation Research Part E, 161, 102690.
Reseach 4: Miscellaneous
1. J Peng, Y Zhang* (student), T Nie*, Z Liu, J Zhang, Q Meng (2024). Composite contract design for enhancing emergency reserves. Major revision at International Journal of Production Economics.
2. S Du, Y Zhang (student), J Peng* (2024), Newsvendor considering social responsibility. Major revision at International Journal of Production Research.
3. A Che, X Wu, J Peng, P Yan* (2017). Energy-efficient bi-objective single-machine scheduling with power-down mechanism. Computers & Operations Research, 85, 172-183.
Talk 1: Default or Dare: The Default Effect on Consumer Choice, Assortment, Pricing, and Estimation
1. INFORMS Annual Meeting, Seattle, WA (2024)
2. CoLSCM, Barcelona, Spain (2024)
Talk 2: Socially Responsible Pricing
1. POMS-HK International Conference, HK (2024)
2. INFORMS Annual Meeting, Phoenix, AZ (2023)
Students
I have supervised or worked with Qi Dong, Yu Zhang, Jianchao Sheng, and Haojie Xin from the School of Management, USTC.
News
I am delighted to have been awarded a CSC scholarship to study abroad as a Visiting Scholar in 2025!